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- Sr. Manager, Licensing
Description
Funko is a purveyor of pop culture and licensed-focused collectibles company. Funko currently holds thousands of licenses and the rights to create tens of thousands of characters – one of the largest portfolios in the pop culture and collectibles industry. Loungefly, Funko’s softlines brand, brings fandom to life through stylish bags, accessories, and apparel that blend fashion with pop culture storytelling"
Located in Burbank, CA, the Sr. Manager, Licensing (Loungefly) will be responsible for overseeing Funko’s rapidly growing partnerships within its Bags, Accessories, and Fashion portfolio. This role will support Funko’s Softlines business, and will report directly to the VP, Licensing and Business Development, with a dotted line to Loungefly’s GM.
Requirements
Business Planning & Account Management (50%):
- Primarily responsible for all Loungefly partnerships (as assigned) covering both current, and prospective Licensors. This includes forecasting, relationship brokering and management (internal and external), contract negotiation, contract review, and additional business needs as they arise
- Responsible for the leadership and mentorship of the Asst. Manager, Licensing (Loungefly), in the overall delivery and performance of unit duties
- Accountable for calendarized business reviews (by partner)
- In partnership with Sales and senior leadership, identify new business and revenue opportunities, and work with Licensors to provide coverage on all contractual needs, with a focus towards expanding Loungefly’s current and prospective extensions
- In partnership with GM, VP, Sales, and Licensor, develop strategies and business plans by retailer, brand and property
Cross-Functional Category Management (40%):
- Ensure licensor requests are researched and responded to in a timely fashion
- Research & understand competitive landscape
- Analyze and understand market trends, consumer trends, and retailer and industry needs
- In partnership with Royalties, analyze account performance and develop growth plans by key licensor(s) and product lines
- Develop and implement product, merchandising, and marketing strategies to ensure that sales are maximized and contractual commitments are met
- Partner with Sales and Joint Business Planning teams in assortment, retail planning, and sales pitches where relevant
Cross-Functional Merchandising and Product Development (10%):
- Partner with Merchandising and Creative teams to support innovation and go-to-market strategies
- Work with Product Development team to ensure Funko is compliant with all contractual rights and protocols
- Act as liaison between Funko Product Development and Licensor Product Development as needed
- Ensure Licensor materials, and periodic updates are shared across Funko divisions